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Colgate Total Active Prevention Active Fresh Toothpaste.
Clinically Tested
24 Hour Antibacterial Protection*
3X More Effective at Fighting a Root Cause**
Designed to remove the plaque that causes bad breath, keeping your mouth fresher†
Helps strengthen, reharden and protect enamel to prevent erosion.
Helps prevent many oral care issues^. This formula contains a unique system that stabilises our active ingredient and is designed for superior^^ performance.
A multibenefit toothpaste
Size: 200g
Flavour: Mint
Directions for use:
Brush thoroughly at least twice a day or as directed by your dental professional. Do not swallow. Rinse with a small amount of water. Not recommended for children 6 years or less. Colgate recommends specially formulated Colgate children's toothpaste. Up to 12 hours of protection against bacteria with 4-weeks continuous use.
*2x daily (every 12 hours) brushing with 4 weeks continued use.
**Fight tartar, cavities and bad breath based on bacterial plaque reduction vs. non-antibacterial fluoride toothpaste with 3 months continued use.
^bad breath, cavities, enamel erosion, tartar, plaque, stains, bacteria on gums.
^^vs. a non-antibacterial fluoride toothpaste.
†vs. regular fluoride toothpaste.
New reformulation available from February 2025
We've switched to a recyclable tube & carton! Follow local council guidelines for recycling. HDPE 2 plastics or recycle with TerraCycle.
200g
1 Toothpaste
Brush thoroughly at least twice a day or as directed by your dental professional. Do not swallow. Rinse with a small amount of water. Not recommended for children 6 years or less. Colgate recommends specially formulated Colgate children's toothpaste. Up to 12 hours of protection against bacteria with 4 weeks continuous use.
For children under 6 years, Colgate recommends specially formulated Colgate children's toothpaste.
Not recommended for children 6 years or less. Colgate recommends specially formulated Colgate children's toothpaste. Up to 12 hours of protection against bacteria with 4 weeks continuous use. For children under 6 years, Colgate recommends specially formulated Colgate children's toothpaste.